Yoga Guru Dangers: Secrecy and Specialty, Marketing and Myths

Quoting Mark Singleton in Gurus of Modern Yoga:

“Moreover, over the last two decades (and increasingly in recent years) Krishnamacharya himself, as guru, has become the focus of worldwide reverence among (mainly) non-Indian yoga students.”

Let’s analyze Kausthub’s marketing strategy:

Part 1: Build Krishnamacharya’s mythology and tie it to family.

Exaggerate stories of Krishnamacharya and praise TKV Desikachar in the 2000s (The Yoga of the Yogi). Desikachar did not give into this kind of excessive praise earlier when Kausthub was not in the picture.

Part 2: Substitute guru lineage of Vaishnavism into yoga.

Take the personal religious guru lineage of the Vaishnava tradition of Krishnamacharya and transfer it to his yoga students instead.

Make yoga seem dependent entirely on the teacher.

Part 3: Repeat as often as possible his family relationship to Krishnamacharya. Claim that only he has the full or special teachings transmitted through his family.

This is on his websites all the time.

So, we should believe that:

  1. There are special teachings of yoga revealed (secretly) only to TKV Desikachar, that Krishnamacharya did not teach anyone over 60+ years of trying to propagate yoga.
  2. Desikachar did not teach these special teachings of yoga to anyone else in 30+ years, keeping them hidden.
  3. Suddenly in his last years (while unfortunately suffering from dementia) he passed these teachings to Kausthub alone.

Not only is this outlandish, it would also go against the known character of both Krishnamacharya and TKV Desikachar.

In fact, this claim does great disservice to both these men who spent much of their lives trying to spread their yoga teachings far and wide.

Beware of yoga guru dependence. See the patterns. Do your research.

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